On this week’s episode of Ritter on Real Estate, Kent interviews John Casmon. John shares his journey from corporate marketing at General Motors, Nike, and Coors Light into scaling over $150M in multifamily deals. He and Kent break down a real-life case study of their Louisville investment, highlighting how newer B-class construction, strong fixed-rate debt, and operational improvements created a high floor and strong returns despite COVID challenges, delinquency issues, and tax reassessments. John also dives into the critical role of property management, aligning debt with the business plan, and why supply-demand dynamics ultimately drive market success.
Where to Find John:
– John’s podcasts – Multifamily Insights, Multifamily Mastery on Best Ever CRE
Key Takeaways
– Align debt structure with your business plan; fixed long-term debt lowered risk and created stability
– Value-add isn’t always about renovations—operational efficiencies can drive just as much upside
– Expect the unexpected: delinquency spikes, tax surprises, and other challenges require proactive pivots
– Management can make or break deals; clear KPIs and the right on-site PM are critical
– Conservative underwriting and multiple ways to “win” set projects up to outperform expectations
Books Mentioned
– Free guide: 7 Questions to Ask Before Investing in Apartments
– Books mentioned: